I’m gonna share the top six strategies that we use to maximize our earnings in the Amazon affiliate program, including how to easily recapture commissions that most people are losing every time they use their Amazon affiliate marketing links.
Hey it’s Justin Brown here from Primal Video where we hope you grow an audience and scale your revenue with online video. If you’re new here, make sure to click that subscribe button and all the links to everything we mentioned in this video. You can find link in the description box below. Let’s jump into it.
Now whenever we’re looking to buy a physical product, Amazon is usually the first place that we look. So we have absolutely no issues at all recommending it and it just so happens that they also have an amazing affiliate program. So in this video, we’re gonna be covering these six simple strategies that we’ve implemented to not only capture otherwise lost commissions, but also to maximize our earnings and how you can easily implement them in your Amazon affiliate marketing strategy right now as well.
Now just before we dive in, a really quick disclaimer. Amazon is constantly updating their terms of conditions for their affiliate program and what is accepted one day might be against the rules the next. They are widely recognized for strictly enforcing these rules and sometimes without warning. So even though this stuff is working for us right now, always make sure to review their terms of service to ensure that you are in compliance and that includes doing your own due diligence before implementing anything that we cover in this video.
Now as a little bonus at the end of this video I’m also gonna cover the top three most common reasons that I’ve seen people get banned from the programs so that you can avoid the same problems because honestly some of them aren’t that obvious. So strategy number one is to sign up for multiple Amazon associate programs not just the one in your region but in other regions as well.
I think right now there are 12 different regions or 12 different Amazon associate programs for different regions around the world. And a lot of people aren’t aware that they can actually do this and this can dramatically increase your affiliate revenue on Amazon especially if you combine it with the next two platforms that I’m gonna mention as well.
So each of the different Amazon affiliate programs for each of the different regions will actually only earn you a commission inside of that region. So in order to earn a commission on a sale from someone purchasing in the U-S you need to be signed up with the U-S Amazon Associates program. Likewise in Australia, you need to be a member of the Australian Associates program.
And each of your affiliate links for each of those associated programs will only earn you a commission in one location. So let’s say that I have registered for the U-S Amazon Associate program. I send out my link. If someone is from Australia they click on my U-S link, they’re then redirected to the Australian store and purchase on there, then I don’t receive a commission for that because my link is for the U-S program.
And likewise. It works that way no matter which associate program you’re with. Now to help with this, you can use Amazon’s one link. That’s what they call it. It’s a service that helps with the redirecting of the users to their local store while still passing through your tracking details.
Now this is slowly rolling out. It’s definitely not out there for everyone yet and it currently doesn’t support all the countries or all the different regions and it only works if you’re linking from your website. These links with Amazon OneLink don’t work on YouTube yet so hopefully they sort that out in the future.
But this will lead us straight on to strategy number two which is using Geniuslinks. Now Geniuslink is essentially doing what that Amazon Onelink promises to do but it does it right now and it works really well and it’s also got a bunch of extra functionality in there as well. So what you do in Geniouslink is you add in all of your affiliate details for all of the different Amazon affiliate programs that you’ve signed up to cause you’re now signing up to multiples and it generates you one link, one Geniuslink that you can send out to people.
They’re gonna be automatically redirected to their local Amazon store and your affiliate link or affiliate tracking I-D is passed along with this. Now just from implementing Geniuslinks alone we’ve had a big increase in our affiliate revenue on Amazon because our links are now being tracked across the multiple Amazon programs.
They also have amazing reporting in there showing you all the links that you’ve generated. If products are out of stock in different regions, if something is no longer available you can actually get alerts and those sorts of things through to your email to let you know to update that link and point it to a different product.
And there’s a heap of other features and really detailed reporting and stuff in there as well. So pricing Virginia’s links at five dollars per month and it scales with the amount of link clicks that you’re actually getting. So totally amazing service. Geniuslinks, well played. That brings us to strategy number three is to use kit.
co. Now kit.co is actually now owned by Genius or Geniuslinks which is probably why that’s so good too. So what Kit lets you do is essentially build out kits or groups of Amazon links and put them in one place. So for example we use this on our Resources page. We’ve built our kits for different things like the best live-streaming gear or even my YouTube studio set up gear.
We’ve created kits for these where it’s one place that people can go. It’s all of our top recommended gear or top recommended products and all of them are direct links to Amazon but they are Amazon affiliate links. And just like Geniuslinks it also does that automatic redirection to the users local Amazon store and still passes through your affiliate tracking information as well.
Now another cool thing with Kit is that it’s also its own search engine. So you can use your YouTube S-E-O skills to rank your products or your affiliate links on kit.co as well. And again if you’re looking to level up on the youtube S-E-O side of things or the keyword ranking side of things, then make sure you stick around cause I’ve got a resource for you towards the end of this video.
Now in terms of pricing, Kit is totally free. You actually get 100% of your Amazon earnings. They make their money from people who create kits and forget to put their Amazon Associate information in and they use theirs in that case. So as long as you’re putting in your Amazon Associate information you’ll make 100% of your Amazon earnings through kit.
co as well. So that’s strategy number three, using kit.co. Strategy number four is using redirect links. Now starting out you might think that you don’t need to do this but trust me this is gonna save you so much time and potentially a lot of headaches in the long run. So what I’m talking about is creating a redirect link, a link that you share out that will redirect people to your affiliate link.
So you’re not just sharing out the affiliate link that you get from Amazon, you’re using your own version of it. So in our case, a lot of our affiliate links are redirect links. We use primalvideo.com/go/ the product or the service. So then if for some reason we needed to update our affiliate link.
We’re able to just update that on our end, on our website and that then is redirecting to wherever we’d like it to go. So this alone could save you an absolute ton of time because you’re not then going to have to go back to potentially hundreds of YouTube videos or blog posts or articles or anything to update each link manually.
You can do it once on your end cause you’re just changing where that link is redirecting to. So effectively this is gonna let you quickly and easily update a product or a link in one place that’s then gonna be pushed out everywhere. Now in terms of how you can actually set up and create and manage your redirect links for us right now for Amazon we are primarily using Geniuslinks for this as well.
But to manage redirect links in general outside of the Amazon stuff as well, then we also use a WordPress plugin called ThirstyAffiliates which is again really simple to use. Now one thing I do wanna note here is that Amazon says that you need to make it clear that any redirect link that you use is taking people to Amazon.
So for us we use the word Amazon in brackets in our link text so that we’re clearly indicating to people that these links are going to redirect and take people to Amazon. Now this is something that they might update in the future and the wording on this can still be a little gray right now. Now Geniuslinks have done their own reviews and they have liaised with the Amazon Associates team and for now this appears to be acceptable.
But do your own reviews and I will link an article from Geniuslinks below in the description if you want more information on this. So that brings us then to strategy number five which is a resources page or a gear page or the-stuff-that-you-recommend-other-people-use page. So this is one place where you list out all of the stuff that you recommend.
Gear, books, audio books services, courses and of course this also includes your Amazon links as well. So for us on our website we have a resources page primalvideo.com/resources and it’s all the stuff that we use and that we recommend to our audience. So for us on this page we also have a combination of some of the things we have mentioned in this video as well.
We literally have our kit.co kits embedded on our resources page. Things like the gear that I use and recommend. All of those kits are embedded on that page. So not only are they working for us in their S-E-O goodness on kit.co they’re also on our page to make it easy for people to find everything all in one place as well.
And this is something that I wanna stress, you don’t need to overthink. You could just create a simple one-page website with something like Wix or a Squarespace or something. Don’t over complicate it. Just make it easy for your followers or for your audience to find the stuff that you use and that you recommend without them needing to ask you.
I can’t stress how huge this has been for us. But the biggest strategy and probably the most important strategy is strategy number six and that is to be authentic and to focus on adding value for your audience. And I really should go without saying but only recommend the products and services that you’ve tried, that you’ve tested.
The stuff that you recommend for your audience. There’s too many people out there giving affiliate marketing a bad name by just picking the products that aren’t necessarily the best products that have the best commissions or the highest payouts. But I also see these days that people are getting more and more switched on to it and they can tell when something’s not authentic or not real.
So always try to come from that place where you’re adding value and really trying to go that extra mile for your audience. If there are multiple versions of something that you recommend with maybe different add-ons or different pricing spend the time to work out which one you recommend people buy and link it to that.
Make the buying experience better for your users. You’re gonna end up saving them a ton of time and you’re going to maximize the likelihood that they’re going to buy from you and that you’ll earn a commission. Now if you’re mentioning a product and there are additional add-on products that are needed to make something work then you could actually create affiliate links for those too.
So for example we always talk about the different types of cameras and the different types of microphones but we also create affiliate links for any of the cable adapters or anything that’s required to actually connect the two together. This way people who already have the camera, already have the audio gear, can then easily get the add-ons or the accessories they need to make the whole thing work.
So your goal here is to really make it as easy as you can for your audience to achieve a specific outcome and then they’re going to look for your links and look for your recommendations to help them get to that outcome. Now earlier in this video I said I’d share with you three simple things to help you avoid getting banned on Amazon.
What a lot of people don’t realize is that this also means no mentions that people will be supporting you if they click your links. We’ve seen people getting banned for this and we’ve even got a warning for something similar in the past. The second one is to always identify yourself as an Amazon affiliate and make sure that any earning disclosures are exactly as Amazon requires.
They set out some exact wording for this and make sure you get the latest version from their terms of service and use that. And the third one is to make sure it’s clear that everyone who clicks your Amazon affiliate links will be directed to Amazon. Well it’s not an issue if you’re using Amazon’s links.
If you’re using any sort of redirects then it does become a bit of a gray area. As I mentioned earlier Geniuslinks has done their research and they say that they’ve got the tick of approval from Amazon but you need to at least indicate next to those links that they go to Amazon’s website with an Amazon in brackets or something similar if it’s not otherwise clear and obvious.
So stay safe. It’s an awesome affiliate program. You just don’t wanna jeopardize your earnings and have them disappear overnight because of one oversight. They do monitor these stuff and we’ve seen some big channels get shut down so don’t take any chances. But enough of the negativity.
Now that you’ve got these tactics if you’re looking to maximize the traffic that you’re sending to Amazon then grab your copy of our free YouTube ranking guide which is linked on screen now. This is gonna help you with the tools and the strategies to help you get your content ranking on both YouTube and on Google.
I’ll see you in the next one.
Source Link: https://www.youtube.com/watch?v=GwjLa29Ddyw